While interning at BrightHouse I was placed on a team tasked with branding an event that is a partnership between two Atlanta based non-profits. The Georgia Lions Lighthouse Foundation provides vision and hearing care for underinsured people in Georgia. The South River Watershed Alliance is working to clean up the South River that runs through Atlanta. As a team, we came up with the title Eyes on the River for the event name. I worked with art directors to develop the logo and branding guide. The logo is a play on eyes and kayaks having a related shape, so it is literally an eye on the river.
